Roy Jasso
333 S. Grant Ave. #2000 - Los Angeles, California 90071
Phone (213) 253-6297
Currently - Vice President Community Development – Wells Fargo Bank
Responsibilities and experience in community development, business development, facilitation with philanthropy/charitable giving, government affairs, and community involvement. Market’s the bank’s community lending and investment programs throughout Los Angeles, Ventura, Santa Barbara Counties.
Community Relations Manager – Coors Brewing Company
Developed and enhanced relationships among the top ethnic groups, non-profits, community leaders and public officials in California and the Pacific Northwest. Focused primarily on the Latino community by promoting Coors products and programs to this group. Advised senior management, marketing, and other internal departments on how to advertise, market, promote and approached the Latino market. Developed, coordinated and implemented grass roots marketing programs and promotions to increase market share. Handled contributions for Latino market. Did media interviews for the company.
Manager Corporate Relations - Anheuser-Busch Companies
Responsible for the western region (23 states) for coordinating and implementing activities with Latinos local, state and national public interest organizations, including leadership and community development, education, cultural, legislative programs and contributions. Did media interviews Spanish and English for the company. In charge of contributions for the Latino community in the western region of USA.
Accomplishments:
Migrant farm worker
Numerous recognitions from public officials, non-profits on local, state and National level
Roy Jasso Day Proclamation City of Stockton,
Corporate Advocate of the Year from United States Hispanic Chamber of Commerce
Employee of the Year by California State LULAC,
Lifetime Achievement Award from the California American GI Forum a veterans organization
Served on numerous boards from local, state and national levels:
Immediate past President of Chinatown Service Center board of directors Los Angeles still on board
President of Cabrillo Economic Development Corporation board of directors (Ventura County)
Board member Unity in the Community (South Central)
Board member Taking the Reins – City of Glendale
Former board member of Mexican American Opportunity Foundation (largest social service provider for Latino families in the U.S.A)
Former State President of the California Hispanic Chamber of Commerce.
Education:
University of Redlands – Upward Bound Program (two summers)
University of the Pacific – BA (InterAmerican Studies) and (Spanish)
University of Santa Barbara – Organizational Management Certificate
University of Denver – MBA program – full scholarship
Boston College – Community Development Program
University of Pepperdine – International Business Training Program